Where To Buy Plus Size Women’s Clothes And Shoes In Japan

Five affordable brands and stores that sell anything but Japanese standard free sizes.

Shopping in Japan is like getting lost in Alice’s Wonderland. Every little gadget comes in multiple colors, and there’s literally everything you need. But when it comes to fashion, often it feels like there’s too much of very little: there are very few options for people who aren’t the “standard” Barbie size, and the “Large” sections at any department store, with their massive tablecloth-look-like jeans and colors varying from grey to, um, gray, look more like a dead zone than the fun shopping experience it is supposed to be. To say it plainly, answering the question “Where can you buy plus size clothes in Japan?” can be tricky.

However, things are starting to change. Finally, over the recent years, we’ve begun witnessing a slow but steady increase in brands that target curvier girls. Here are five of our favorite brands that support all the curvier and taller ladies out there.

1. Punyus

© Photo by Punyus

Whether you are a veteran or not of the Japanese fashion scene, Punyus is the word on the street. The brand is produced by Naomi Watanabe, the famous comedian turned actress and fashion designer who quickly rose to fame in 2008. Watanabe, who is one of the few “plus-size” celebrities in Japan, describes Punyus as “a brand where everybody should enjoy fashion without stress.”

Punyus offers clothes in sizes up to 6L in all colors and fun designs. They sell accessories, skirts, dresses, swimwear and shoe sizes larger than 25 centimeters. You can find Punyus in Tokyo (Shibuya 109 6F, Lumine East Shinjuku 2F), Yokohama, Sapporo, Nagoya and Osaka. The online store is also available in English, Chinese and Korean through Google Translate and offers free shipping for purchases over ¥8,000.

• Prices from: ¥2,200〜

2. Eur3

© Photo by Eur3

Eur3 is a brand that focuses on “stylish comfort and elegance” and targets primarily women in their 20s to their mid-40s. Here, you can find casual and office wear, evening dresses, accessories, bags and a smaller collection of shoes. Their sizes vary from LL (the smallest) to 6L and sometimes bigger depending on the item. Eur3 has numerous stores across the country, from Hokkaido to Kyushu. In Tokyo, you can find the brand at SEIYU LIVIN Hikarigaoka, but if you prefer shopping online, their online store, despite being in Japanese only, is very easy to navigate.

• Prices from: ¥2,390〜

3. Nissen

© Photo by Nissen

All styles of clothing can be found at Nissen. It’s the holy grail of playful, cute, casual, elegant and sexy wear. Nissen is one of the longest-selling brands in Japan that carries sizes from LL all the way up to 10L at a very reasonable cost. Though Nissen can only be found online, it offers a great variety of clothing for women taller than 170 cm and shorter than 150 cm. Even though their shoe collection is not that big, their sizes range from 19 cm to 29 cm. The downside of Nissen is that its site is only available in Japanese.

• Prices from: ¥940〜

4. Alinoma

© Photo by Alinoma

Alinoma is a one-stop shop for everything fashion, from street style to office wear to evening gowns. The online store has a wide range of clothing, primarily targeting women in their 20s to 50s. Their sizes range from a Japanese L up to 10L. However, their shoe options are pretty slim, with sizes only up to 26 cm. Alinoma features a few foreign brands, so their underwear section is more vibrant and fit for women with larger breasts. Not all items on the site come in sizes up to 10L.

• Prices from: ¥1,300〜

5. Sakazen

© Photo by Sakazen

Sakazen sells a wide variety of clothes, from office wear to casual clothes for every season. Many of their clothes have a sophisticated look that can be played up or down. Their tops, bottoms, and outerwear have sizes available from waist 90+ cm and shoes sizes 25+ cm. In Tokyo, its main store is in Nihonbashi. They also have many more across other prefectures, such as Chiba, Saitama, Miyagi, Tochigi and Kanagawa. Their clothes are also available in their online store and on Rakuten.

• Prices from: ¥990〜

For Western brands that deliver to Japan, see this article for affordable fashion websites to bookmark now. For online stores offering larger shoe sizes, see our guide on shoe shopping in Japan.

This article was originally published in 2018 and edited with the latest information for 2024.

Comments

Faith Sylvia Affluent says:

November 15, 2023 at 12:30 am

Hello thanks what about elegant and expensive shops with top class quality clothing